Read

Featured Blogs

Training
January 5, 2020 | Training

How Training Can Sabotage a Sales Team

Not all training is value-added. A report by Sales Performance International reveals intensive sales training is like eating a gallon of ice cream in one sitting; it’s too much of a good thing.

Analytics
November 28, 2018 | Analytics

What do the gender pay gap and iMDB have in common?

Eighty-six percent of the votes that inform a movie's overall average rating come from male viewers. Yet, 52% of movie-goers are female. What's the impact? Women tend to rate movies more favorably than males do. Here's a look back at how this impacted 2017's biggest films.

Leader
December 12, 2019 | Sales, Leadership

How to Destroy Trust in the Workplace

Company culture can make or break a sales team. Sales leaders have seen promising sales representatives start off strong, then plateau and ultimately burn out more times than they can count. Tough days of rejection in the field are challenging to overcome and are major contributors to the high attrition rate associated with sales positions.

Communication
October 12, 2018 | Marketing

Three Proven Plays to Inspire Action

Marketing experts and sales pros alike know calls to action (CTAs) are essential. But simply including any CTA just doesn’t cut it in today’s marketplace. Take a moment to think about how much business you might be losing each day because prospective customers simply aren’t inspired by your message. Is the number too scary to imagine?